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It's publicity. Ryanair thrive on anything that gets then in the news - there really is no such thing as bad publicity for them. 8 months ago via web
It's sexist and disgusting. Another reason for me not to fly ryanair, which I thought couldn't get any more lowrent. Oh, how wrong I was. 8 months ago via web
It's publicity. Ryanair thrive on anything that gets then in the news - there really is no such thing as bad publicity for them. 8 months ago via web
"Ryanair has flown straight into a new media storm over its 2010 charity calendar which features its own scantily clad employees. The National Women’s Council of Ireland (NWCI) has slammed the airline as “irredeemably old-fashioned” and accused it of a “serious lack of imagination.”
In response, the boss of Ryanair Michael O’Leary said the calendar was empowering for women and said the NWCI didn’t have “a clue how young women empower themselves.”
To be honest, the fact that a bunch of stewardesses are prancing around jet engines half naked doesn't really bother me. Pirelli and other types of companies have been doing this type of stunt for years, although I'm more in favor of Pirelli as it actually has some style - but this is ryanair after all. Budget airline, budget pin-ups - but I digress. The only thing that bothers me about this story is that Michael O'Leary claims this calender 'empowers young women'
'Empowering' young women through nudity has been a byline for playboy and other such publications for decades, and I'm starting to wonder what the hell empowered means?
Chicks are naked. Men like it. Men buy it, money goes to charity. I have no issue with this. But let's not dress this up (or take the dress off as the case may be) with pseudo post feminism and brand it as 'empowering'. Let's all be clear: it's lowbrow spankbank material designed for young lads taking a budget holiday to Lanzerote. That's cool, whatever; but this isn't exactly going to get the ERA passed anytime soon. Come on! 8 months ago via web
What about doing a "Ryan" calendar of hot stewards? 8 months ago via web
the comedic value in this idea alone is worth pursuing. I'm having flashes of a Chico lookalike sprawled across a turbo jet in speedos. 8 months ago via web
Ryanair should not be doing pin-up calendars. What century are they in? 8 months ago via web
They probably didnt even pay the models extra, I bet it was a hidden clause in their contract! 8 months ago via web
